MetalPens4U

UI design

Summary

At one of my previous workplace I had the pleasure to work on a landing page for one of the product categories. The company distributed many promotional gift items, so we needed a new focus to metal pens. The solution was to create a landing page for metal ball pens where we address the problems of branded metal pens (expensive, smearing ink) and how these products make the customers life better. We wanted the products to feel exclusive (dark and gold colors), on the other hand because the company offered it with affordable prices it was a good choice to contrast the dark colors with white.